We wrote the book on successfully aligning execution to the idea. Literally.
Using this groundbreaking approach, business leaders can effectively evaluate potential acquisitions, new product concepts, new market expansions, and back-office optimizations by separating ideas that will actually work for them from those that are great in theory alone, while continuously measuring a business’s adaptability to evolving strategies.
Alex’s book Measure, Execute, Win! is an Amazon best-seller, and is available in print, ebook, and audio book formats.