From the dashboard, tap the icon at the lower right, or
From anywhere in the app, tap the menu at top left and choose New Initiative.
Give the initiative a short, identifiable name.
Add notes on the project, if you wish.
Select the type of initiative.
Tap Create.
Notes
It’s important to choose the initiative type carefully, as this choice will affect Engine’s report results.
If this is your first initiative and your account was created with Facebook or Google credential, you will be prompted for some additional information before being able to proceed.